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Mercury Wine

Updated: Jan 12, 2023

Key Info

  • Exactly the opposite of a proper chateau winery.

  • More like an eclectic, vintage/thrift-esque, eccentric and cool vibe type place.

  • Tasting room is right in sleepy little downtown Geyserville.

  • Geyserville’s catch-phrase is ‘Our little town is 60 yards of awesome!’

  • Mercury Tasting room for sure amps up this town’s awesome factor.

  • A boutique winery that was founded in 2005 by Brad Beard

  • Brad is the owner, vitner and out-of-the-box self-taught wine creator.

  • Grady Beard, his brother, is the tasting room jester extraordinaire.

  • Grady will welcome you in and make you laugh.

  • Open Daily 11:00 am to 6:00 pm.

  • Maybe you’ll be lucky enough to meet friendly Freddie, Brad’s black lab winery dog.

  • Tasting fee is waived with purchase.

  • Specializing in Bordeaux, Rioja, Rhone blends, and interesting white wines

  • Small-lot winemaking.

  • Brad is on a mission to make wines approachable.

  • Mercury offers a 1,000ml jug wine option for a discount refill of only $25.

  • The jug wine is meant to embody the experience of Italian Table Wine.


You May Not Know

  • Anything and everything in the tasting room orbits around a MERCURY theme.

  • In the 1900s Mercury was discovered in the mountains.

  • Italian immigrants came to the area for work and planted vineyards.

  • Mercury Wines pays homage to the mercury mining heritage.

  • Poke around the tasting room and you will catch all the Mercury paraphernalia:

  • A Freddie Mercury doll and records

  • Planet Mercury

  • Mercury as a periodic symbol

  • The Mercury Space Program rocket blueprints

  • A jar of Mercury dimes.


Sheila’s Recommendation

  • I’m always telling people to get their buns over to Geyserville.

  • A small little drive up north from Healdsburg.

  • Perusing this tasting room was a blast!

  • I love chotskies and weird treasures that make me smile.

  • The Freddie Mercury doll took me by surprise and was really neat to look at.

  • If you are looking to discover a winery that is incredibly funny and clever in how they:

  • design their wine labels, name their wine, and decorate their tasting room…

  • BUT

  • You also want seriously delicious wine…

  • Then Mercury winery is for you!

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